Election Tech Tuesday: DNC Builds Out Digital Program

This Election Data Dispatch series explores emerging issues in elections technology and their relationship to the future of voting and civic engagement in America.

DNC Builds Out Digital Program

In early 2014, the Democratic National Committee (DNC) announced the launch of the technology initiative Project Ivy to create products aimed at increasing voter participation.

The project develops tools for the DNC and is charged with testing the efficacy of an idea before allocating resources to build it to scale. The group is making use of inherited data, code, and science from the Obama campaign in 2012 and is making the applications available to Democrats running in 2014.

Project Ivy has four components:

  • A voter file and data warehouse.
  • A robust analytics infrastructure.
  • Direct-to-voter outreach and marketing tools.
  • The cultivation of further technological innovations through training.

Project Ivy is working with the DNC’s Voter Expansion Project to develop the Arbor Project, which will use a data set rich in information on registered voters to build models that predict potential new Democratic voters. The collaborative effort launched the website IWillVote.com to provide information and important dates and rules associated with voting in each state, including:

  • Dates for early voting and voter registration.
  • Voter registration requirements.
  • Important information for voters who might face particular rules for voting, such as students and former felons.
  • Voter identification requirements.

These new technology projects will allow the DNC to harness data to help all eligible citizens register to vote and cast a ballot in the 2014 election.

The Election Tech Dispatch series recently covered the Republican National Committee’s new digital venture Para Bellum Labs.

Follow us on Twitter using #electiondata and get the latest data dispatches, research, and news by subscribing today.

Spotlight on Mental Health

Composite image of modern city network communication concept

Learn the Basics of Broadband from Our Limited Series

Sign up for our four-week email course on Broadband Basics

Quick View

How does broadband internet reach our homes, phones, and tablets? What kind of infrastructure connects us all together? What are the major barriers to broadband access for American communities?

Pills illustration
Pills illustration

What Is Antibiotic Resistance—and How Can We Fight It?

Sign up for our four-week email series The Race Against Resistance.

Quick View

Antibiotic-resistant bacteria, also known as “superbugs,” are a major threat to modern medicine. But how does resistance work, and what can we do to slow the spread? Read personal stories, expert accounts, and more for the answers to those questions in our four-week email series: Slowing Superbugs.

Explore Pew’s new and improved
Fiscal 50 interactive

Your state's stats are more accessible than ever with our new and improved Fiscal 50 interactive:

  • Maps, trends, and customizable charts
  • 50-state rankings
  • Analysis of what it all means
  • Shareable graphics and downloadable data
  • Proven fiscal policy strategies

Explore

Welcome to the new Fiscal 50

Key changes include:

  • State pages that help you keep track of trends in your home state and provide national and regional context.
  • Interactive indicator pages with highly customizable and shareable data visualizations.
  • A Budget Threads feature that offers Pew’s read on the latest state fiscal news.

Learn more about the new and improved Fiscal 50.