PEJ News Coverage Index: January 23-29, 2012. Romney Surges in Florida Polls, but Faces Tougher Coverage

Jan 30, 2012

The law of the frontrunner kicked in for Mitt Romney in Florida this past week.

Despite descriptions of him prevailing over Newt Gingrich in the Florida debates and entering Tuesday’s primary with a double digit lead in many pre-primary polls, coverage of Romney has gotten tougher, according to an ongoing analysis of the tone and volume of presidential candidate coverage conducted by the Pew Research Center's Project for Excellence in Journalism.

During the week from January 23 through January 29 (two days before the Florida primary), a quarter of the coverage of Romney (25%) was positive, while more than a third (38%) was negative, a 13 point differential. Meanwhile, another 37% was neutral or simply descriptive.

Read the full report, Romney Surges in Florida Polls, but Faces Tougher Coverage, on the Pew Research Center for Excellence in Journalism Web site.

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