04/27/2010 - As Wall Street braces for an epic political battle, it is difficult to exaggerate either what is at stake or how battered is the financial industry's public image.
Almost three years after the first financial tremors, the strongest impetus behind reforming a crisis-prone system is public outrage about the behavior of the nation's largest financial institutions. More than two-thirds of the public last month held a somewhat or very unfavorable view of the nation's big banks, according to a Pew Financial Reform Project poll.
Since the housing market imploded in 2007, more than 8 million jobs have been lost, along with $10 trillion in household wealth. The Pew poll found that 46% of Americans say they or someone they know has lost their job in the past year.
Read the article Bank Debate Stalls in Senate as Industry Polishes Image on the USA Today Web site.
Pew is no longer active in this line of work, but for more information, visit the main Pew Financial Reform page.